Creating a Successful Career: Guidelines and Suggestions for Recent Doctorates in Marketing

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10.1177.027347538200400102.pdf (932.69 KB)

Date

1982-04-01

Authors

Robert F. Lusch

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Journal of Marketing Education

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Abstract

This article argues that the recent doctorate in marketing must create a successful career for himself-that others won't make things happen, but that the new graduate must make things happen. research and service.

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Citation

Lusch, R. F. (1982). Creating a Successful Career: Guidelines and Suggestions for Recent Doctorates in Marketing. Journal of Marketing Education, 4(1), 2-6. doi: 10.1177/027347538200400102

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http://hdl.handle.net/11244/25057

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OU - Faculty and Staff Publications

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DOI

10.1177/027347538200400102

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# of Isolates from RBM

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Attribution 3.0 United States
Except where otherwised noted, this item's license is described as Attribution 3.0 United States